Wednesday, July 18, 2007

Green Investing

This is in no way meant to offer investment advice, but my husband and I discovered a "green" fund called New Alternatives Fund a few years ago that has actually done quite well (7% return over 10 years; 33% last year -- according to their web site). "Green investing" seems to be the talk of brunch in LA -- like IdeaLab, which has started investing in green technology.

New Alternatives is actually an old fashioned mutual fund, run by two guys in upstate NY (father and son) who saw the need, were "personally interested in liberal, social and environmental matters," and gave up their law practices to commit themselves to it. My favorite part is the Shareholder reports, printed on recycled paper -- and written in language I actually understand.

Here's some information:
New Alternatives Fund

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